About

A senior-led paid media firm, built around a fixed fee.

Most agencies charge a percentage of spend and hand the account to a junior team after the pitch. Artisan Interactive was founded in 2006 and now runs on a model built to remove both: one fixed fee, and the senior person doing the work.

Artisan Interactive is a fixed-fee paid media firm for mid-market B2B companies. We manage Google, Microsoft, LinkedIn, and ChatGPT ad programs, and offer SEO/GEO monitoring on its own or alongside them. Success is measured in your CRM: pipeline and revenue, not clicks.

[NEED: headshot]

The model

Three choices that shape every engagement.

Senior-led

The strategist you meet on the first call runs the account, reads every proposed change, and joins every call.

Fixed fee

The fee doesn’t rise with your budget, so advice to spend less, or drop a platform, costs us nothing.

AI-assisted

Models handle the volume work in every account every week. That is how one senior strategist can run it well. How it works.

Founder

Scott Woodard

Founder and Principal Strategist

Scott Woodard founded Artisan Interactive in 2006. He has worked in internet technologies for thirty years and in enterprise search marketing for twenty-three, and has rebuilt hundreds of B2B ad accounts.

The work has covered nearly every industry: SaaS companies, manufacturers, and technology firms of every kind, along with e-commerce and local lead generation. It has also run at enterprise scale, from crisis brand-protection search for a Fortune 50 chemical manufacturer to a car insurance account spending more than $1 million a month on Google.

The firm is built around the clients he enjoys most: mid-sized B2B companies with marketing teams mature enough to act on good advice, and room to grow with the right help.

Full history on LinkedIn.

How the firm is staffed

Scott is the only person in your account. Strategy, every change that ships, and every client call stay with him.

AI agents are the rest of the staff. They review search terms, draft negatives and ad copy, and propose bid and budget changes every week. Nothing they draft ships until Scott has read it.

The firm

  • Founded in 2006
  • Hundreds of B2B ad accounts rebuilt
  • Google, Microsoft, LinkedIn, and ChatGPT ads, with SEO/GEO alongside
  • Fixed fees, never a percentage of spend
  • Independent: not a partner of any ad platform

Who we work with

Mid-market B2B software, services, and industrial companies. See Ad Management. Agencies that need senior delivery: see For agencies.

Talk to the person who’d run your account.

A 30-minute strategy call. You’ll leave with a read on your account and a recommendation.